Business Rules by Sam Walton
In any area of ​​human life, there are people who want to admire. Admire what will they have to win and how they can achieve their goals, no matter what.…

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The greatest advertising campaigns of the XX century
Advertising is an important part of any business. One way or another, we all deal with advertising, some as creators, some as consumers. Now, in the modern world, advertising has…

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10 secrets of Apple presentations
Apple is a brand that needs no special introduction. They achieved stunning success not only thanks to their quality products, but also their presentations. After all, it is important not…

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Creative class as the aristocracy of the future

A creative economy and a creative class is a reality that has already come. Each type of economy requires a base class, elite. Accordingly, if there is a creative economy, then there must be an elite, which is its basis. So far, this elite does not have a common collective name, because it did not feel like a single whole, but over time this elite will necessarily receive a self-name. Processes in this direction are already underway.

Creative class as a way to fit into the future

One option, as the elite of the creative economy can call itself, is the creative class. This name is not accidental, because it reflects the essence, indicating that people belong to the creators of the creative. Through this name, one can reflect the fact that this layer of people is better than others who can create truly new ideas. Moreover, probably for the first time in the history of mankind, the elite will have power not over people, but over a finer substance, over ideas. Continue reading

The most unusual shops in the world
Shops are a place as familiar to all people as home or work. We often buy something, and no matter how fast online trading develops, we still visit physical stores.…

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How does Valve, a game developer, work?
Valve Corporation is a company that has created legendary games such as Half-Life, Counter Strike, Dota 2, Portal and others. The company was created by Gabe Newell, whose biography also…

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Unusual recruitment procedures
The standard hiring procedure is to interview a candidate, sometimes in several stages. Often testing and other methods are added to the interview to identify the level of knowledge and…

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10 fatal mistakes of entrepreneurs
Those who believe that the main thing in business is to start, and then everything will go by itself, are deeply mistaken. A lot of entrepreneurs are forced to close…

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