Starbucks Success Secrets
Establishments Starbucks is a world-famous brand. These coffee houses are most popular, of course, in America. But in other countries they are no less in demand. Americans even have a…

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What is crowdfunding
Crowdfunding (public funding, from crowd funding, crowd - crowd, funding - funding) is a collective collaboration of people (donors) who voluntarily pool their money or other resources together, usually via…

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Unusual offices of the world
Most often, the word "office" is associated with a boring view of the room - gray walls, ordinary desks, computers, stacks of papers and employees doing their work with an…

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cardboard boxes

The greatest advertising campaigns of the XX century

Advertising is an important part of any business. One way or another, we all deal with advertising, some as creators, some as consumers. Now, in the modern world, advertising has become a special type of art. She surprises, delights, shockes. Among the examples of advertising there are both masterpieces and absolute absurdities.

The history of advertising goes back to antiquity, when sacred symbols existed that functioned as distinguishing different cults from one another. In America, advertising reached its most dynamic and intensified development in the late 19th and early 20th centuries. Then the largest manufacturers began to rapidly develop their activities, who had the intention to enter the world market and gain a firm foothold in the minds of consumers. In Europe, where this process took place a little earlier, the advertising industry was already more established and not so stormy. Continue reading

Common Name Brands
If the brand name has become a household name, this phenomenon can have both positive sides and negative sides. On the one hand, consumers begin to correlate the name of…

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How does Valve, a game developer, work?
Valve Corporation is a company that has created legendary games such as Half-Life, Counter Strike, Dota 2, Portal and others. The company was created by Gabe Newell, whose biography also…

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Apple Secrets
Apple is one of those companies that are either loved before fanaticism or are extremely skeptical. However, one cannot fail to admit that this company is truly revolutionary in its…

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Examples of promotion in social networks from famous brands
Today, business promotion in social networks is very important - there are a lot of people there, which means a lot of potential customers. The best way to attract the…

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