How great brands came about
Speaking now about world-famous companies and brands, it is sometimes difficult to imagine that once their founders were inexperienced start-up entrepreneurs, global retail chains started from one single small store,…

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Business is their mission.
And now about the business. So, business is an internal need of people, which comes from the very nature of people. True, this need is not typical for all people,…

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How to find a job without experience
Work experience is one of the most important points in a job seeker's resume for many employers. Everyone came across this vicious circle: in order to get a good job…

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Marketing starts generating profits for you

Thus, it turns out that the buyer will actually do some work in order to create new consumers for you. He will broadcast to the market the idea of ​​which is charged. Moreover, he will do all this for free. Agree, it’s always nice to get for free what you usually have to pay money for, and far from a lot of money.

Free marketing research that you get thanks to a pumped-up seller allows you to save on advertising and promotion of goods or services, and the money saved is the money earned. Thus, without spending anything on marketing, you also earn money on it. Marketing begins to generate profits for you.

Who can conduct free marketing research Continue reading

Launching Innovation

Investors love projects based on the algorithms proposed in the book.

In general, the book “Launching Innovation” is good for those who want to generate creative ideas for sale and for those who want to turn the generation of creative ideas into a business. Investors love projects created on the basis of the algorithms proposed in the book, evaluate them highly and willingly invest in them, because they are usually effective.

However, the book is not good enough for those who want to develop the idea on their own, who want to build their personal long-term and competitive business on the basis of the idea, because it contains very little information about how to build a market and develop it. In a creative economy, having your own market and having your own business is practically the same thing. Continue reading

An idea divorced from reality is only suitable for self-satisfaction

The business of the future is the monetization of talent. Everyone is talented in something. Absolutely everyone is talented in something, there are no exceptions and cannot be. However, the fact is that only a small part of people knows about their talent and uses it for its intended purpose. Most people simply do not know about their talent and do not use it for its intended purpose.

Monetization of talent as a business of the future

Talent is simply the ability to do something better than others. Everyone has this ability in at least one business, because it is very easy to get such an ability. How does a person gain the ability to be the best in any business? To get such an ability to get talent, you just need to qualitatively pump the appropriate idea. Continue reading

Starbucks Success Secrets
Establishments Starbucks is a world-famous brand. These coffee houses are most popular, of course, in America. But in other countries they are no less in demand. Americans even have a…

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What is crowdfunding
Crowdfunding (public funding, from crowd funding, crowd - crowd, funding - funding) is a collective collaboration of people (donors) who voluntarily pool their money or other resources together, usually via…

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The greatest advertising campaigns of the XX century
Advertising is an important part of any business. One way or another, we all deal with advertising, some as creators, some as consumers. Now, in the modern world, advertising has…

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Business Rules by Sam Walton
In any area of ​​human life, there are people who want to admire. Admire what will they have to win and how they can achieve their goals, no matter what.…

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