How great brands came about
Speaking now about world-famous companies and brands, it is sometimes difficult to imagine that once their founders were inexperienced start-up entrepreneurs, global retail chains started from one single small store,…

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Custom Business Solutions
One of the main goals of big business is to be at least one step ahead of its competitors. This will ensure the emergence of new customers, new sales and…

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An idea divorced from reality is only suitable for self-satisfaction
The business of the future is the monetization of talent. Everyone is talented in something. Absolutely everyone is talented in something, there are no exceptions and cannot be. However, the…

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establishment of new acquaintances

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The role of marketing in small business

Marketing in a small business is 100% compulsory. Without it, a business will never become large or even medium. It’s a big mistake to think that you will make money first and then do marketing. Thousands of small businesses have been using this tactic for decades, but have never been able to grow. They dream of becoming big, but dreams without good marketing remain dreams.

We start marketing in small business

If you want to grow, the first thing to do is marketing. Hundreds of small businesses were able to quickly become medium and large. But in 100% of cases this was achieved only through quality marketing. To grow, you need a powerful flow of customers, and it is impossible to get it without marketing. If marketing is applied in a small business, then 100% growth is guaranteed. Continue reading

The first reason for low profits

Many companies have low profits, are on the verge of bankruptcy and are waiting for a miracle. For some, this has even become the norm. This happens for years, sometimes even decades, but a miracle does not occur. Before the crisis, there was still extra money in the economy, which somehow saved the situation. But the crisis has come, the extra money is becoming less and less, which means that the situation is becoming more and more difficult, and in order to get out of it you first need to find the reasons for low profit.

The situation itself will not be resolved, so the time has come to take action. To begin to act, first you need to find out the reason, or rather the reasons for low profits. There are a lot of them, but there are the main ones that make the maximum contribution to lower profits, and also cause a number of other negative points. It is from their elimination that it is advisable to begin all.

… the first reason for low profit is subjective advertising, which is done without reliance on the market and needs … Continue reading

Return on business

Return on business – the amount of money that it generates. In terms of return, businesses are different. Some generate a lot of money, some a little, some generally generate a minus. Of course, the dream of any owner is that the business generates the maximum amount of money. Maximum earnings from the business is the goal of any businessman. But at the same time it is his concern.

The return on business and how to increase it

Improving business efficiency is the task of the business owner. No one else but him is interested in this. It is he who is responsible. Both himself and the specialists hired by him can engage in improving returns. But responsibility is always on who owns the business. If the return on business does not suit the businessman, then the blame for this always lies with him alone. Continue reading

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Original Magazine U-Turn Advertising
One of the most popular and sought after advertisements is print advertising. As you know, the most profitable placement of information about a product or service is on the first…

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How to quickly get customers
It happens that customers are urgently needed, and most importantly - as cheaply as possible, and preferably even free of charge. Such situations at one time or another are faced…

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Memory training exercises
Every day, a business person faces many tasks that need to be resolved correctly and on time. And how much you need to keep in mind! If at least one…

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The greatest advertising campaigns of the XX century
Advertising is an important part of any business. One way or another, we all deal with advertising, some as creators, some as consumers. Now, in the modern world, advertising has…

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