Perfect customer management
The situation faced by the modern economy, and with it modern business and marketing, is quite interesting. It is interesting in what happened for the first time in the history…

Continue reading →

Unusual recruitment procedures
The standard hiring procedure is to interview a candidate, sometimes in several stages. Often testing and other methods are added to the interview to identify the level of knowledge and…

Continue reading →

Apple Secrets
Apple is one of those companies that are either loved before fanaticism or are extremely skeptical. However, one cannot fail to admit that this company is truly revolutionary in its…

Continue reading →

the leadership

Interesting facts about Coca-Cola

Coca-Cola is one of the most popular drinks in the world, and many people already know that it was originally created as a medicine and sold in pharmacies. The creator of this drink, pharmacist John Pemberton, named this drink in honor of the components from which he made it – coca tree leaves and cola nuts. Coca-Cola can be called a truly legendary drink – which is only worth a long-term advertising campaign with Santa Claus in the lead role! By the way, this strategy is included in the collection of the greatest advertising campaigns of the twentieth century.

If you look superficially through the history of the creation and development of the Coca-Cola brand, it may seem that the company has always pursued an honest, albeit slightly aggressive, policy of promoting its product. In fact, absolutely any big business is fraught with facts hidden from the public. And these secrets do not always give cause for pride. Continue reading

The difference between thought and idea
A business idea, and, therefore, a new opportunity for making money, can be concluded in a person, business, product, market or startup. Therefore, it is advisable to work in all…

...

The path of wealth.
Many people do not like rich people, but almost everyone wants to get rich, everyone is looking for the way to wealth. In general, the desire for wealth can be…

...

How to quickly get customers
It happens that customers are urgently needed, and most importantly - as cheaply as possible, and preferably even free of charge. Such situations at one time or another are faced…

...

Custom Business Solutions
One of the main goals of big business is to be at least one step ahead of its competitors. This will ensure the emergence of new customers, new sales and…

...