How to start a business
Owning your own business is what many dream of. However, after making the decision to open your own business, you need to realize the full responsibility of this step and…

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Breeding chickens - a business with a profitability of more than 50 percent
For beginner farmers, raising chickens can be a great start to a successful poultry farm. On a small site you can place a chicken coop with an aviary for walking…

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Common Name Brands
If the brand name has become a household name, this phenomenon can have both positive sides and negative sides. On the one hand, consumers begin to correlate the name of…

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Common Name Brands

If the brand name has become a household name, this phenomenon can have both positive sides and negative sides. On the one hand, consumers begin to correlate the name of the company with a certain group of products. Another aspect of such a transition from the brand name to the name of a particular product is that over time the brand will lose its copyright and any company producing one or another type of product will be able to use it.

Perhaps, many people know that the word “Xerox” was originally the name of a company that produces photocopiers. Now we perceive it not as the name of the company, but as a designation for a group of products. But the Xerox company is not the only one who managed to turn the brand in the minds of people into a very specific product. Continue reading

Unusual offices of the world
Most often, the word "office" is associated with a boring view of the room - gray walls, ordinary desks, computers, stacks of papers and employees doing their work with an…

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What is networking?
Man is a social being. And that means that social ties play a big role in our lives. Many useful acquaintances can solve almost any problem in a person’s life…

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What is crowdfunding
Crowdfunding (public funding, from crowd funding, crowd - crowd, funding - funding) is a collective collaboration of people (donors) who voluntarily pool their money or other resources together, usually via…

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