The role of marketing in small business
Marketing in a small business is 100% compulsory. Without it, a business will never become large or even medium. It’s a big mistake to think that you will make money…

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Starbucks Success Secrets
Establishments Starbucks is a world-famous brand. These coffee houses are most popular, of course, in America. But in other countries they are no less in demand. Americans even have a…

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Unusual recruitment procedures
The standard hiring procedure is to interview a candidate, sometimes in several stages. Often testing and other methods are added to the interview to identify the level of knowledge and…

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finding customers across

Freelance: Pros and Cons

The modern labor market offers job seekers many work options and conditions on which to carry out their professional activities. Not so long ago, the word “freelance” appeared in our vocabulary, and it means working outside the state of any company. A freelancer can participate in several projects simultaneously or work for several companies, while not being a full-time employee of any of them.

For some people, the opportunity to work on freelance is just a fairy tale: there are no early rises at 7 in the morning to catch an office by the beginning of the working day; There are no annoying bosses who constantly monitor the progress of your work; there is no need to ride the subway at rush hour or stand in traffic for hours – you work at home. At first glance, freelance has only advantages. But this is only at first glance. Continue reading

Launching Innovation
Investors love projects based on the algorithms proposed in the book. In general, the book “Launching Innovation” is good for those who want to generate creative ideas for sale and…

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Apple Secrets
Apple is one of those companies that are either loved before fanaticism or are extremely skeptical. However, one cannot fail to admit that this company is truly revolutionary in its…

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Creative business ideas
There are so many entrepreneurs and business ideas embodied in them that to create something new you need to turn your imagination to the maximum. This is how creative ideas…

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10 secrets of Apple presentations
Apple is a brand that needs no special introduction. They achieved stunning success not only thanks to their quality products, but also their presentations. After all, it is important not…

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