Freelance: Pros and Cons
The modern labor market offers job seekers many work options and conditions on which to carry out their professional activities. Not so long ago, the word “freelance” appeared in our…

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Breeding chickens - a business with a profitability of more than 50 percent
For beginner farmers, raising chickens can be a great start to a successful poultry farm. On a small site you can place a chicken coop with an aviary for walking…

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Launching Innovation
Investors love projects based on the algorithms proposed in the book. In general, the book “Launching Innovation” is good for those who want to generate creative ideas for sale and…

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The greatest advertising campaigns of the XX century

Advertising is an important part of any business. One way or another, we all deal with advertising, some as creators, some as consumers. Now, in the modern world, advertising has become a special type of art. She surprises, delights, shockes. Among the examples of advertising there are both masterpieces and absolute absurdities.

The history of advertising goes back to antiquity, when sacred symbols existed that functioned as distinguishing different cults from one another. In America, advertising reached its most dynamic and intensified development in the late 19th and early 20th centuries. Then the largest manufacturers began to rapidly develop their activities, who had the intention to enter the world market and gain a firm foothold in the minds of consumers. In Europe, where this process took place a little earlier, the advertising industry was already more established and not so stormy. Continue reading

The first reason for low profits
Many companies have low profits, are on the verge of bankruptcy and are waiting for a miracle. For some, this has even become the norm. This happens for years, sometimes…

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Unusual recruitment procedures
The standard hiring procedure is to interview a candidate, sometimes in several stages. Often testing and other methods are added to the interview to identify the level of knowledge and…

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How to find a job without experience
Work experience is one of the most important points in a job seeker's resume for many employers. Everyone came across this vicious circle: in order to get a good job…

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