The difference between thought and idea
A business idea, and, therefore, a new opportunity for making money, can be concluded in a person, business, product, market or startup. Therefore, it is advisable to work in all…

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How to deal with the crisis and defeat it
The behavior of your cat, dog, parrot or fish is unlikely to change compared to what they had them in the summer. They do not watch TV, do not listen…

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McDonald's Marketing Tricks
When the phrase “fast food establishment” is pronounced, what comes to your mind first? Of course, McDonald's. This worldwide network has captivated all major cities. Despite the fact that many…

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quickly achieved success

Common Name Brands

If the brand name has become a household name, this phenomenon can have both positive sides and negative sides. On the one hand, consumers begin to correlate the name of the company with a certain group of products. Another aspect of such a transition from the brand name to the name of a particular product is that over time the brand will lose its copyright and any company producing one or another type of product will be able to use it.

Perhaps, many people know that the word “Xerox” was originally the name of a company that produces photocopiers. Now we perceive it not as the name of the company, but as a designation for a group of products. But the Xerox company is not the only one who managed to turn the brand in the minds of people into a very specific product. Continue reading

How to deal with the crisis and defeat it
The behavior of your cat, dog, parrot or fish is unlikely to change compared to what they had them in the summer. They do not watch TV, do not listen…

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This path of wealth is available to everyone who knows about it ...
In fact, this path of wealth is available to everyone who knows about it. For this reason, in order not to create excessive competition, those who know about him prefer…

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Examples of promotion in social networks from famous brands
Today, business promotion in social networks is very important - there are a lot of people there, which means a lot of potential customers. The best way to attract the…

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Apple Secrets
Apple is one of those companies that are either loved before fanaticism or are extremely skeptical. However, one cannot fail to admit that this company is truly revolutionary in its…

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